Learn how to describe a company's behaviors and activities in more details, if time or article length allows.
Applicants: 259Time commitment:
1-2 hours/week, 1-2 weeksPace:
Self-pacedSubject:
Business ChineseLanguage:
ChineseLevel:
AdvancedTopic (s):
BrandingThis course focuses on how to give a detailed introduction to a business behavior in Chinese. It explains the discourse structure of a case study involving a Chinese brand that changed its name. It also provides some skills for introducing a business behavior with more details, such as the cause, process, result, and meaning.
1
In a marketing class, the students analyzed some sports marketing cases of Chinese brands. The marketing department of a company held a meeting to plan a business event.
2
This session introduces the structure of the text as well as some skills of introducing business behaviors used in the text.
3
This session focuses on how to describe a business behavior in details, including its causes, processes, results, and effects.
4
Please respond to all questions. A passing grade of 70/100 is required, but you are allowed 5 attempts to pass the quiz. You have one year's time to complete your quiz since successful registration of the course/program.